Monday, November 22, 2010

What is Good Customer Care?



Good customer care is about:
  • Meeting the customer‘s needs.
  • Knowing how to deal effectively with customers in all circumstances.
  • Building good working relationships with colleagues.
  • Managing communication, expectation and perception.



Who are our customers?
  • External customers: students, parents, funders, public agencies, business partners, etc.
  • Internal customers: our colleagues.
We don‘t all deal directly with external customers but those who do cannot provide a good service unless they are well supported by the rest of us.
Working on reception:
  • Make eye contact with the customer and smile.
  • If you‘re busy and you have to keep them waiting acknowledge their presence, let them know that you are aware that they are waiting.
  • Greet them – Good morning or hello.
  • Find out the customer‘s name and use it.
  • Introduce yourself or at least be identifiable – wear a name badge or have a name plate on your desk.
  • Listen carefully. Make notes if needed
  • Watch your body language – it needs to reflect the smile.
  • Know what services, resources and other staff are available to help you.
  • If there are two of you on the reception desk don‘t talk to each other while dealing with a customer.
  • If you can‘t provide what is asked for, offer the customer an alternative.
  • Concentrate on your customer.

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